Computerworld

Google tests 'personalised' search

Another endless beta begins

Google is offering a new service that tailors a user's query results based on the user's previous searches, the company announced this week.

The free service, called Personalised Search, is in an early test phase. Users can sign up for it by going to www.google.com/psearch.

Links on the upper right hand corner of Google's main search page will indicate if the Personalised Search feature is activated and give users the option of signing out of the service or even removing themselves permanently from it.

Personalised Search includes a search history feature that lets users review their search activity and adds usage information to Google search results, such as the number of times the user has visited a particular page.