$2.5 million per minute… Internet of Things spending set to skyrocket
- 08 October, 2015 05:57
Worldwide IT spending is forecast to surpass US$3.6 trillion in 2016, a 1.5 percent increase from 2015, according to Gartner.
The IT industry is being driven by digital business, and an environment driven by a connected world, with Gartner predicting that spending on Internet of Things (IoT) hardware will exceed US$2.5 million every minute in 2016.
In five years, one million new devices will come online every hour, claims Peter Sondergaard, senior vice president at Gartner and global head of Research.
Sondergaard says these interconnections are creating billions of new relationships but are not driven solely by data, rather algorithms.
“Data is inherently dumb,” Sondergaard adds. “It doesn’t actually do anything unless you know how to use it; how to act with it.
“Algorithms are where the real value lies. Algorithms define action. Dynamic algorithms are the core of new customer interactions.”
Sondergaard gave examples such as, Amazon’s recommendation algorithm that keeps customers engaged and buying; Netflix’s dynamic algorithm - built through crowdsourcing - keeps people watching; and the Waze algorithm directs thousands of independent cars on the road.
“The algorithmic economy will power the next great leap in machine-to-machine evolution in the Internet of Things,” Sondergaard adds.
“Products and services will be defined by the sophistication of their algorithms and services.
“Organisations will be valued, not just on their big data, but the algorithms that turn that data into actions, and ultimately impact customers.”
Digital business is when new businesses designed with both the physical and digital world are brought together.
As analog revenue flatten, and decline for many industries, businesses are shifting to digital revenue from digital business. Global digital commerce is now over $1 trillion, annually.
Sondergaard says leading CEOs have told Gartner that their digital revenue will increase by more than 80 percent by 2020 -125,000 large organisations are launching digital business initiatives now.
For digital business to succeed, Sondergaard believes companies are creating innovation units.
New digital initiatives are running alongside their traditional analog businesses and the business itself is bimodal.
“Organisations are creating separate business units, focusing on digital, separate from their traditional businesses (Mode 1),” Sondergaard adds.
“They are trying new ways of reaching the customer, of running operations, of driving diverse innovation.
“They are acquiring and investing in digital technology companies, not waiting on existing suppliers to build capabilities because they have to start in a different place.”
Sondergaard says traditional organisations move too slowly when they build digital on old Mode 1 platforms.
The solution is to create a type of bimodal organisation, introducing a new Mode 2 platform, with a different emphasis. The Mode 2 platform uses more cloud than in-house infrastructure and applications.
“The new platform is less about data gathering, and more about intelligent algorithms to act on the data,” Sondergaard adds.
“Platforms matter because business as a whole has gone bimodal. You need IT that supports a bimodal business.
“Over a third of CIOs have gone bimodal just within IT, creating innovation units, running at Mode 2 to break out of the traditional, slow, but stable approach, which is Mode 1.”
Security and Risk
Today, the Risk and Security officer is mostly concerned with old technology risks.
Sondergaard believes they’ve become obsessed with external hacks, chasing the impossible goal of perfect protection. However, 65 percent of CEOs say their risk management approach is falling behind.
Organisations know this, and they’ve slowly devoted more resources to security, as safety and quality issues have come more dominant factors.
Gartner predicts that by 2017 the typical IT organisation will spend up to 30 percent of its budget on risk, security and compliance, and will allocate 10 percent of their people to these security functions. That’s triple the levels of 2011.
“You can’t control the hackers,” Sondergaard adds. “You can control your own infrastructure by using more automation, more outsourcing, and more network-based algorithms.
“Simplify your systems. We must move away from trying to achieve the impossible perfect protection, and instead invest in detection and response.”
Sondergaard says the average malware lies dormant, unnoticed, for more than seven months before it is activated or detected - IT leaders must get better at sensing these dormant threats.
Going forward, Sondergaard believes CIOs need to rethink their security and risk investments.
Gartner recommends that enterprises move their investments from 90 percent prevention/10 percent detection and response, to a 60/40 split.
For CIOs to truly transform, they need three things: 1. they need a different approach to technology and investment, 2. they need new digital suppliers, 3. they need to create an innovation competency.
“To accelerate the creation of a new digital technology platform, leading companies are acting as venture investors,” Sondergaard adds.
“They are not waiting for current suppliers to build digital capabilities. Instead, they are investing in small technology startups. They are buying a stake in their future, guiding their direction.
“Even if you aren’t a CIO technology venture investor, the landscape for the technology buyer will change.
“If you are going out to buy products and services, you will need new capabilities that most Mode 1 suppliers don’t have, or are struggling to deliver.”
Sondergaard believes the new suppliers of digital platforms must be: able to support fast-fail projects; in the cloud, on demand, and highly automated with short-term engagements and pay-as-you-go models; and provide real-time insights with advanced automation.