In late 2015, HP was reborn as a PC maker following a split of the parent organization, Hewlett-Packard. At the time, HP was a lost cause, and its double-digit decline in PC shipments was a main reason for the split.
brand strategy - News, Features, and Slideshows
News about brand strategy
Microsoft will continue to sell low-end phones with the Nokia brand and has licensed the brand for these type of devices.