Salesforce to add digital commerce capabilities with US$2.8bn Demandware acquisition
Salesforce.com is moving beyond CRM and into e-commerce with the acquisition of cloud service provider Demandware.
Salesforce.com is moving beyond CRM and into e-commerce with the acquisition of cloud service provider Demandware.
IBM's Watson has been pushing ever further into the business world in recent months, and now it's helping online merchants analyse performance and make better merchandising decisions.
Christchurch based EstarOnline, which provides ecommerce platform and solutions to Australasian customers, is planning to grow its headcount in New Zealand and Australia.
Tech leaders at retailers are heading for a software refresh, and many are expecting to replace legacy in-store systems with unified ecommerce systems in a bid to keep up with changing shopping habits.
Only 9 per cent of local businesses have a website with e-commerce capability and, while another 9 per cent have a website, they are yet to enable e-commerce functionality.
Experts share their top tips on how businesses should interpret and use Web analytics reporting to improve customer engagement and increase purchasing on their websites.
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