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News about enterprises
  • What the enterprise can learn from consumer technology

    Today’s corporate end-users are far more tech-savvy than their productivity with IT tools indicates. After all, screen-deep in instant messages, widgets, and elaborate consumer web applications, they’re proving themselves well-versed in the production and distribution of content as facilitated by the consumer Web 2.0 craze. Yet to utilise this hidden expertise in an enterprise setting requires a deeper understanding of what draws end-users to these technologies and how these consumer technologies are reshaping end-users’ technology expectations in the workplace.

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