INSIGHT: How should mobile operators respond to the growth of social mobile video apps like Periscope?
Social mobile video apps such as Periscope and Meerkat are hot right now.
Social mobile video apps such as Periscope and Meerkat are hot right now.
Live video is messy. It's raw, unedited, and with new mobile apps, it's now capable of capturing many more people who aren't aware they're being recorded. And in some cases, that can add up to legal problems,
There's nothing like a brand-new medium to put marketing departments into overdrive, and it would be hard to find a better example than the recent, rapid-fire arrival of live-stream video apps Meerkat and Periscope.