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  • Salesforce at 15: Industry disruptor wards off midlife crisis

    Salesforce.com recently celebrated its 15th year in existence, and as the SaaS (software-as-a-service) vendor races toward US$5 billion in revenue its influence on the industry is being felt more than ever. At the same time, some signs indicate that Salesforce.com is having a few growing pains, as well as showing some trappings of the mega-vendors it once mocked with its "End of Software" marketing campaign.

  • Eight eye-openers from Salesforce.com's annual report

    Last week, Salesforce.com reported its fourth-quarter and year-end fiscal 2014 results, announcing a major bump in revenue and even raising its guidance significantly. But the fast-growing cloud vendor is also continuing to post significant losses as it spends big on sales, marketing and acquisitions.

  • Enterprise apps in 2014: What's in store

    If recent history is any indication, 2014 will be a busy year for the enterprise applications industry as vendors jockey for position and customers ponder moves from legacy ERP (enterprise resource planning) and CRM (customer relationship management) implementations to cloud-based services. Here's a look at what some of the sector's main players are likely to do as the year unfolds.

Whitepapers about Salesforce.com

  • Competitive Strategy In The Age Of The Customer

    Companies like Amazon.com, Macy’s, and salesforce.com are successful because they are customer-obsessed. Empowered consumers are disrupting every industry, tearing down traditional barriers so that the only sustainable competitive advantage is knowledge of, and engagement with, those customers. Read more to find out how.

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