crm - News, Features, and Slideshows

News

  • Cloud boosting CRM implementations

    Businesses need to work hard at keeping or attracting new customers to stay profitable and CRM tools help by using technology to organise, automate and synchronise business processes.

  • Local users reap benefits of new CRM systems

    As Kordia transitioned from broadcast to broadband after rebranding itself from BCL, the business change forced a need to develop a different sales process. As well, the company wanted to evaluate the success of its marketing programmes.

  • SAP developing collaborative CRM app

    SAP is working on a new on-demand CRM (customer relationship management) application that will also incorporate social collaboration tools, a company executive said in an interview at the Sapphire conference in Orlando.

  • RightNow tries to change SaaS contract, pricing game

    CRM vendor RightNow announced a new SaaS (software as a service) pricing and licensing model on Thursday that it says provides customers with fairer, clearer deals. The company also issued a "Cloud Challenge" to competitors, urging them to adopt similar principles.

  • Feature: CRM breaks out

    The days of the monolithic, high-risk CRM implementation seem long gone, but in fact such projects were the rage until just a few years ago. You still see them from time to time, as in Telecom’s Siebel project that aims to transform the business by linking all manner of legacy systems and databases to provide the elusive “single customer view”.

  • Best iPhone apps for SFA, CRM, and BI

    The surprise among business applications that support the iPhone is how many of them have gone native. Of the seven business apps on our list, only one — SugarCRM — reaches the iPhone via the Safari web browser. Native apps that tap Salesforce.com, Oracle CRM, Oracle BI, QuickBooks, and SiteCatalyst come from the App Store.

  • Telecom Retail transforms with $30 million CRM build

    If you’ve ever had to phone Telecom and provide the same information twice or even thrice in one phone call, you’ll understand what Telecom Retail is trying to achieve with its major customer relationship management project.

  • Project shows there's no real change without buy-in

    It was about the rockiest start to a major IT initiative I've ever been involved in. Because I'd implemented IT marketing programs earlier in my career, the CIO charged me with doing the same for his organisation.

  • CRM market up 23 percent in '07: Gartner

    Global spending on CRM (customer relationship management) software surged in 2007 to roughly US$8.1 billion (NZ$10.7 billion), a 23.1% jump over 2006's total of about US$6.6 billion, according to research firm Gartner.

  • Mobile app development moves beyond CRM

    Everywhere you go these days, people are using BlackBerries to check email and set up appointments. But the march toward everyday use of more complex business applications on smartphones is going slowly at best.

  • SAP's CRM 2007 in NZ

    SAP has announced the availability of SAP CRM 2007 in New Zealand following European and US launches late last year. The software delivers real-time offer management, trade promotions management, business communications management and pipeline performance management. The release also features a new user interface. SAP announced SAP CRM 2007 at the 5th SAP Influencer Summit, in Boston, in December.

  • Kiwi businesses revisit core applications

    Strong local financial results from enterprise software vendors last year are just one sign that many organisations are replacing or upgrading their core applications.

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